Spark Magazine August Issue Out Now!

Spark Magazine is now available monthly, click here to read the full magazine,  or choose from some of our feature stories listed below. Please feel free to comment on articles that you think are awesome. Best regards
	Cover Story: The New Face Of Business! Want to get your business into the social medium but don't know how to go about it successfully? Spark talks to blogging sensation Aley Greenblo,whose fashion blog  'Tickled Pink' has had over 4.3 million views! READ ARTICLE
	Roadmap To Success SME's (Small to Medium Enterprises) are struggling at the moment.With the financial pressure of two GFC's followed by the instability in Europe, many small business owners are wondering just whenthey will catch a break. The problem is, the global economy can't  be fixed with a batch of home-printed flyers dropped in local letterboxes;and that trip  to the bank for a top-up on the business loan just got  a whole lot more daunting. So what can Australia's Small Business Owners do? READ ARTICLE
	Meet Mao's Last Dancer, Li Cunxin He spent his life transforming. From starving child in a Chinese village, to ballet student in China's rigorous training program, to one of the world's leading ballet dancers with the Houston Ballet Company. Named Australian 'Father of the Year' in 2009 and the subject of an  acclaimed movie based on his autobiography,  Li Cinxun has now transformed into a successful  stockbroker. He talks to spark about... READ ARTICLE
	How To Get Cashed Up Businesses that have established a position where they can demonstrate their capability and potential, may approach angel investors and venture capital funds to provide capital to help commercialise and grow the business.These investors look for a high return to compensate for their high level of risk and will typically look to... READ ARTICLE
	Contract Confusion Why your 'best endeavours' could turn out to be your last endeavour!The common view is that there is a spectrum of words you can select from to throw into contracts, when communicating the amount of effort you are prepared to go to, for  someone you are in a contractual relationship with. I often wonder if people say they will use 'reasonable endeavours' because they do not really want to... READ ARTICLE
	How Good Is Your Customer Service? One of the basic concepts used in customer service is that of moments of truth. This concept was developed by Jan Carlzon, CEO of Scandinavian Air Services (SAS) in  the 1980s to describe the aspects of customer contact  that the business needed to control to ensure... READ ARTICLE
Build a better business community, forward Spark Magazine to your Business Contacts