Alliance Partners

Wednesday, May 31, 2017

Communism and capitalism merge in China - the sharing economy

 

What do Mobikes, umbrellas, power phone banks  and basketballs have in common - they are being rented out in China as the sharing economy is gaining traction in China. 
Is China going back to its roots? “That’s the essence of communism: communal sharing.” Is the sharing economy a natural merger of capitalism, communism and socialism? 
Mr. Xu set up Zhulegeqiu, which in Chinese is a pun that roughly means “Rent a Ball.” It lets users rent basketballs for 1 rm (15 c) from custom-designed automated lockers at basketball courts around the country. To rent a ball, users scan a code on the locker with their smartphone camera, unlocking a compartment holding a basketball.
Mr. Shen, an entrepreneur, has raised capital for a shared umbrella service called Molisan, which means  “Magic Umbrella,” charging 1rm (15 cents) to rent an umbrella for 12 hours from their kiosks at stations.
Shanghai-based Duola, rents concrete mixers, mixer drivers and construction sites, are more niche and have analogues with similar rental businesses elsewhere. 
Portable phone-charging business, has enthused entrepreneurs and VCs - with plans to put portable-battery kiosks in malls and elsewhere.  Laidian, Xiaodian, and Jiedian — raised more than $127 million in financing, according to itjuzi.com, a website that tracks investment in Chinese technology companies.
How do these companies recover unreturned rentals - incessant phone calls! 
The Sharing enablers - how payments are made - Fintech 
Payment is made by Sesame Credit, the social credit scoring system developed by China’s Ant Financial, an affiliate of e-commerce giant Alibaba Group, that enables micro payments 
China’s cutting-edge, smartphone-based mobile payment systems also make sharing a snap. Run by Chinese internet giants like Tencent Holdings and an affiliate of Alibaba Group, the payment systems integrate seamlessly with a user’s bank account and allow even tiny transactions with simple taps and camera snaps.
Where the money comes from
Zhulegeqiu received around $1.4 million in venture investment from Modern Capital, a Shanghai-based venture capital firm.
Venture capital firms in China invested $31 billion in 2016, up nearly one-fifth from the previous year, according to a recent KPMG report. Much of that has gone to sharing companies, as some big-money winners and a thriving start-up scene draw investors from home and abroad.
“We’re seeing a lot of money bouncing around,” said Zhou Wei, chief executive of XNode, a start-up accelerator and co-working space in Shanghai, “and foolish investments being made.”
The market for sharing in China
China has conditions ripe for sharing
  • A huge population, 
  • dense cities 
  • a sizable group of people who cannot afford to buy.
The Chinese government sees promise in sharing. It estimates sharing last year accounted for $500 billion in transactions, and projected it would account for 10 percent of China’s economic output by 2020.


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