Cofounders David Mah and David Gordon have raised a series A of $22m - led by One Ventures - for their retail Tech Analytics business - Kepler Analytics
The story so far
In 2017 the David’s rented a spot at Ryan Klibansky’s co-working facility Engine Room with a team of 6! With year on year growth - they went to Oneventures in 2020 - who was interested - but was not yet large enough for it to invest.
Fast forward to Nov 2021 - they went back and were ready - supported in a big way by Covid - with data a critical piece in running a retail outfit !
The raise - was supported by Whiteoak, Taronga Ventures, Shearwater Capital and Existing investors Reinventure and InterValley Ventures.
Their focus is squarely on their customers - retailers - helping them manage and grow their business.
What it does
The company’s sensor technology provides retailers with real-time alerts and insights into shopper behaviour, including how many people walk past the store, how many come in, where they entered the store and what they purchased.
“We measure ... the journey in a physical store environment, just like you can in e-commerce,” Mr Mah told The Australian Financial Review.
Kepler Analytics has deployed its technology in 5500 stores across 24 countries - with customers including Aēsop, Hanes Group, Officeworks, Hudsons Bay and Pandora.
David Gordon shared the importance of becoming a centre of influence to their targeted audience using forums as a base to engage their targeted audience
What the money will be used for
The capital raised will help it Double its team from 50 to 100 with a USA focus.
#kepler #davidgordon #retailanalytics #retailtraffic #retailnews #retailtech
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