Alliance Partners

Monday, October 24, 2022

Inke - A unicorn in the making?



26 year old Founder of Packaging platform Inke, Jordan Shreeve has signed up the likes of Google, Microsoft ,  Uber, Mecca, Lululemon and Cotton On Group. 


It has been self funded with $20k and Jordan owns 100% of the company 


What it does 

The brands upload their own packaging design, or find a designer via 99designs, and select from a range of packages, or custom make their own. 


The platform is a hub - connecting customers with a local manufacturer and is designed to support smaller orders, but for companies wanting more than 3000 packages at a time, the Inke team manually facilitate the order.


While working for a packaging problem  - he difficulty of a brand who wanted a package!!


Inke has a network of 10 to 15 suppliers and is looking to go global .


Inke has now filled more than 8500 orders for big and small brands, and forecasts it will double revenue to $8 million this financial year.


How Covid helped 


When COVID hit, a lot of brands had to look for local suppliers when supply chains were hit ... and brands that didn’t do any e-commerce, all of a sudden were and needed branded packaging - enter Inke!


Looking to find capital and help to Grow 

Jason said this to Yolande Redrup of AFR

“I see how big the opportunity is and how big this company can become,” he said. “You see what the big mobs are turning over who are targeting the high end of the market, and they’re leaving the bottom end untouched.

“If we can service the rest of the industry, this company could grow exponentially, but it requires resources to do that.”


Yolande Redrup of AFR

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