Alliance Partners

Tuesday, March 07, 2023

Democratising Art with RedBubble - a dream that Martin Hosking turned to action





20 years ago Martin hosting offered us a chance to invest in an idea to bdemocratize art and photography - connecting artists with a global audience and providing a hassle-free way to monetize that art.

Redbubble is now a global online marketplace that allows independent artists, designers, and creators to sell their artwork on a wide range of products such as t-shirts, phone cases, stickers, and home decor items 

With a turnover of 109s of mikkkions of dollars

The platform has become a powerful tool for creatives to monetize their art and reach a wider audience.

How does it work ?

One of the biggest advantages of Redbubble is the ease of use for both sellers and buyers. For sellers, it's a simple and free process to upload designs and choose which products to feature them on. The platform takes care of production, shipping, and customer service, making it a hassle-free way to sell art. For buyers, Redbubble offers a wide variety of unique and original designs, making it easy to find something that suits their personal style.

Redbubble offers a flexible revenue-sharing model that allows artists to set their own prices and earn a percentage of each sale. This means that artists can earn a steady income from their art without having to worry about the logistics of production and shipping.


Global Reach

Another key advantage of Redbubble is its global reach. With millions of users from all over the world, artists have the potential to reach a much larger audience than they would through traditional methods of selling art. The platform also offers a range of marketing tools, such as email marketing and social media promotion, to help artists increase their exposure and sales.

Martin’s vision of enabling independent creators to compete with established brands and reach new heights of success has democratized the art market

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