Trace tracks carbon emissions from SMEs and raises $1.5m

Catherine (Cat) Long and Joanna Auburn have founded Trace “with the goal of  helping customers and teams  navigate the journey to Net Zero,”

As part of the Antler accelerator programme, with pre-seed funds of $400k they founded Trace - and developed a  low-cost system to help SME’s track and manage their carbon emissions and make their business “climate  positive “

On the back of acquiring 100 clients in the past 12 months, they have recently  raised another round of $1.5 million from 21 investors including 

• private family office 5 Pillars Capital,
• Antler, The Fund, 
• Epoch Capital, 
• Existential Capital and 
• several angel investors, including Envato co-founder Collis Ta’eed .

What is Trace 

It is a streamlined data collection portal and powerful emissions calculation engine, that helps customers and teams  navigate the journey to Net Zero, by calculating a company’s carbon footprint in a matter of days, at an accessible price point for any size business, wherever they are on their sustainability journey.

“We’re encouraged to see that demand from SMEs willing to invest in taking climate action is accelerating.” With 100 clients being acquired in the last 12 months with a view to get to 1000 - fast!!!