Tuesday, May 13, 2025

The power of Laser Focus





I was reading through my blog , venture Capital in Australia (google BSiVC) and I came across this gem of an article by Mick Liubinskas - talking about focus .


This article reminds me of David Shein’s comment that for a Startup to be successful - they need to be as focussed as a one eyed dog in a meat factory :) 


Anyway , here is the article 


Be laser Focussed 

 In 100,000 companies will hit that home run - to do that - one of the key things is to be laser focussed 


kazaa millions of downloads... but failed because of no focus. too many distractions, 300m downloads, millions of users - but underachieved


facebook - 3 features, 20,000 people - very focussed 


there is ++ competition - to be succesful - you need to have laser focus - or get crunched by the competition


customers like the fact that you are laser focussed

there are 3 things that get you focussed - 

sacrifice, sequence and focus on the core vs the crap


sacrifices - there are many choices - rather be narrow and deep vs wide and shallow


example - Atlassian - being laser focussed - created a big business in a target area.


Booking angel - pay per booking initially focussing on one market - restaurants


Martian Logic - initially focussing on recruitment companies


social business

1. individual value (wifm)

2. group value

3. community value


If too many balls in the air - too busy juggling - rather  focus on your core strength and making that happen


Get your core utility right - the absolute must have - get this cranking and you will win - then the support.


The outer circle mostly crap - but where ++ money is spent 


How to Focus:-

1. Know your purpose 

guy kawasaki - know your meaning - what you are about


2. test test test test


3. patience and persistance - keep turning the crank and don't give up.


https://bsivc.blogspot.com/2008/05/focus-or-fail-mick-liubinskas-cebit-08.html?m=1



A side story about Pollenizer and BSI 

Pollenizer’s claim to fame was investing in Dean McEvoy’s  business Spreets - that pivoted with Justus Hammer from Booking Angel (founded in BSI’s offices after a BSI USA trip in 2007 ) - Selling a few years later to Yahoo for $40m .


Pollenizer started in 2007 and  closed its doors after 10 years in 2017 when Mick joined Muru D and is now founder of Climate Salad . 


Phil Morle is now a Partner at Main Sequence Ventures, an Australian-based venture capital firm attached to the CSIRO


Both Pollenizer and  BSI helped 100’s of startups grow - with some of them raising hundreds of millions  and becoming unicorns.


Pollenizer and the BSI Investor Forum can be proud that it played an integral part of the birth of the Burgeoning VC industry that it is today - with Square Peg , Blackbird , OiF, EVP and others that has been capitalised and funded by Smart HNI and Superfunds - with Exponential returns .


 https://www.afr.com/technology/end-of-an-era-as-aussie-startup-pioneers-pollenizer-call-it-a-day-20170228-gun90e




A record if BSIs journey in Venture Capital can be found here https://bsivc.blogspot.com/?m=1


Dean McEvoys trip to the USA - 

https://bsivc.blogspot.com/2007/10/silicon-savvy.html?m=0


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